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Filter By All Featured Architecture + Interiors Blinker Branding 3D Visualizations
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Location:

Wellesley, MA

Area:

18,000 SF

Scope:

Architecture

Interior Design

3D Visualizations

Custom Millwork Design

Building Repositioning

Environmental Graphics

Brand Identity

Photographer:

William Horne

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Blinker Branding

Wellesley Gateway

The recently completed renovations to Wellesley Gateway focused on repositioning and rebranding this existing suburban office building. Fusion’s designs created new amenity spaces and the concept introduced hospitality-inspired elements throughout the design of these new spaces. The Lounge and informal meeting spaces were created utilizing varying furniture styles, decorative lighting, area rugs, custom millwork and wallcoverings to create interesting and comfortable spaces. The new Coffee Bar amenity was designed featuring graphic walls and millwork details to enhance the brand and identity of Wellesley Gateway. An existing Café was also enhanced with new lighting, flooring and furniture that created a central focus within the space while endeavoring to draw the eye to the inviting outdoor patio space.  

Custom graphics and branding were also incorporated into the Fitness Center to create a sense of energy and exhilaration.  The existing common areas received new signage and wayfinding as well - designed to enhance the brand, assist clients and visitors and maintain the vibrant identity throughout.

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Location:

Medford, MA

Area:

2,600 s.f.

Scope:

Architecture

Interior Design

Custom Millwork Design

Building Repositioning

Brand Development

Environmental Graphics

Photographer:

Neil Alexander

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Blinker Branding

10 Cabot Road Entrance and Lobby Redesign

Fusion was hired to reposition the building with a new brand identity, interior lobby design, monument and wayfinding signage.  The overall design began with a rebranding exercise and inspiration for the logo and decorative motifs were taken from the shape of the building.  The new illuminated monument sign directs visitors and tenants to the parking lot entry and a new colorful building sign gives the building recognition and emphasizes the main entrance.

Major renovations to the exterior of the building provided spaces for outdoor seating and collaboration spaces. New custom planters define the outdoor patio. The logo icon is introduced in the custom stainless steel bollards, which adds a unique design element and softly illuminates the main entry.

The lower level façade was demolished and rebuilt to provide more area for internal seating.  Large spans of frameless glass were added to brighten up the previously dim lobby. Once at the main entry, modern finishes catch the eye and comfortable seating areas serve as a way to energize the space.

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Location:

Boston, MA

Scope:

Building Repositioning

Brand Development

Visual Identity

Environmental Graphics

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Blinker Branding

41 Winter Visual Identity

Attracting new tech tenants.

Blinker Branding was brought on to create an attention grabbing visual identity that would stand out amongst all other establishments residing on Winter Street. Our goal was to create a memorable and recognizable identity for the building that would highlight the building’s entrance and attract new occupants.

As 41 Winter is the home to many tech companies, Blinker kept this in mind while designing a contemporary logo. The result was a simplified design with the use of implied line and high contrast for an eye-catching brand.

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Location:

Waltham, MA

Area:

2,000 s.f.

Scope:

Architecture

Interior Design

Project Management

Custom Millwork Design

Environmental Graphics

Photographer:

Bruce Martin Photography

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Blinker Branding

The Foot + Ankle Store

Massachusetts General Hospital Department of Orthopedics chose Fusion Design Consultants Inc. to create a retail shop at their Waltham campus. The new Foot + Ankle Store is an extension of the services MGH offers at that satellite location.

As a collaboration of both our interior design and graphic design teams, the goal of the project was to encourage a feeling of openness, accessibility and to promote sales.

Using bright finishes, a fresh color palette and decorative light fixtures, the store evokes the same perception of fitness and health that its products promote. The challenge in this project was to create a space that is modern and customized while also embracing the functionality that is required of a retail store. With the help of the graphics and detailed architecture, the union between artistry and practicality is seamless.

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Location:

Boston, MA

Area:

5,300 s.f.

Scope:

Interior Design

Furniture Specifications

Programming & Visioning

Environmental Graphics

Photographer:

Neil Alexander

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Blinker Branding

Pandora Media

Blinker Branding provided graphic branding for Pandora Media and understood that it was very important to the client to show city pride and portray concepts of music in a high-energy space. All of this is also designed to motivate the company’s sales team. One of the ways Blinker worked to convey Boston’s rich musical history was designing graphics for the private meeting rooms, dubbed “sound studios”, that provide an escape from the music streaming throughout the open office space. The larger meeting rooms are named after Boston music venues such as Great Woods, The Garden and Fenway and have corresponding super-graphics on the wall.

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Location:

Boston, MA

Area:

5,000 s.f.

Scope:

Architecture

Interior Design

Space Planning

Furniture Specifications

Programming & Visioning

Environmental Graphics

Photographer:

Neil Alexander

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Blinker Branding

Zuora

Welcome to the new world of happy business.

Blinker’s team was tasked with creating a well branded space for Zuora’s new office located in the financial district of downtown Boston. Zuora is a fast-growing international tech company with a forward thinking and energetic culture. We worked closely with Zuora’s marketing team to incorporate brand colors, styles and key elements that define and reflect the innovative brand and act as a prototype to future offices.

The creative use of space was evident in several ways. Visitors are welcomed into a combined reception/café space with exposed ceiling and concrete floors. In the open work areas, benching stations allow the rapidly expanding team the flexibility of growth. Call rooms and small meeting rooms accented with Zuora branded graphics and modern pendants give people privacy when necessary.

A particularly distinctive element of the space is the suspended floating sign that greets people and welcomes them into the Zuora office space as soon as you step off the elevator.

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Location:

Boston, MA

Area:

7,600 s.f.

Scope:

Architecture

Interior Design

Furniture Specifications

Building Repositioning

Environmental Graphics

3D Visualization

Brand Identity

Photographer:

Neil Alexander

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Blinker Branding

451 D Street

Originally known as the Fargo Building, Meritage Properties enlisted Blinker Branding to help reposition 451D Street. The design included a lobby and cafe refresh and a new tenant amenity lounge.

The environmental graphics program consisted of wall graphics, logos and branded signage. It was important to the client to highlight the building’s architectural style - Renaissance Revival. In the lobby, our designers created a multi-layer custom image of South Boston’s coastline with an overlaid map of Boston’s Seaport dating back to 1942 when the building served as an Army induction facility during World War II. Blinker Branding also developed new exterior signage, as well as a new logo and signage for the building’s café (Cafe on D) and amenities lounge (Den on D). The interior wall graphic inside the lounge is an abstracted, custom colored photograph of the building’s facade.

The goal for this renovation was to enhance the tenant experience and upgrade the buildings brand.

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Location:

Charlestown, MA

Area:

5,094 s.f.

Scope:

Environmental Graphics

Brand Integration

Photographer:

Neil Alexander

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Blinker Branding

Hood Park

The goal for the lobby renovation at 500 Rutherford avenue was to provide a first impression that supports the rebranding efforts of the larger campus, as well as create a modern, inviting and warm gathering space for tenants and guests that echoes the iconic Hood brand.

Bold Hood brand colors highlight the entrance, stairwell and hallways leading to the café and other campus amenities. Blinker worked closely with ownership on finishing touches as well including a new wayfinding program and artwork. The custom window graphics designed by Blinker along with the custom wall graphics put the finishing touches on the Fitness center and amenity Lounge. The resulting space is a clean, modern and memorable gathering spot and point of entry for tenants and guests and has set the bar for both exterior and interior improvements campus-wide.

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Location:

Boston, MA

Area:

20,000 s.f.

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Blinker Branding

51 Sleeper Building Repositioning

When brokers representing 51 Sleeper Street – the iconic corner location at the gateway to the Seaport District – needed branding and image creativity, they came to Blinker Branding for masterful renderings that would sell the dream for possible future upgrades. Our idea was to redesign that entrance to highlight this extremely desirable location.

We created a new two-story focal wall to highlight the entry, consisting of aluminum panels and a bronze canopy with illuminated address lettering. Blinker created inspiration anchor tenant signage, an expansive roof deck rendering highlighting this potential tenant or building amenity along with compelling highlights of the adjacent park. The rendering showcased integrated imagery of the future park currently under construction in front of the property. In addition, we created a large-scale 3D art installation to add visual interest and a new sign band showcasing the potential for retail tenants and to better identify building parking.

This building enjoys unobstructed views of the channel and Boston skyline and Blinker showcased this luxury in a most influential way. This creativity offers a significant ‘value-add’ to area brokers and owners – as they are able to offer Blinker’s estimable services to their tenants.

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Location:

Boston, MA

Scope:

Brand Development

Print Collateral

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Blinker Branding

20 Ashburton Marketing Suite

Boston brokers, owners and property managers turn to Blinker Branding when they need to show their “model” suite to its best advantage. The renderings produced by Blinker are significant aids to show the powerful opportunities of the space and to help potential tenants fully visualize the environment. The hand-outs or brochures are carefully produced to showcase the efficiency, accessibility and breath-taking views of this property perched adjacent to Boston's State House.

Blinker’s deep understanding of the needs, wants and objectives of the Boston commercial real estate industry helps the team to walk a mile in their shoes and create branding materials that achieve every goal and suit every purpose.

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Location:

Washington D.C. Metro Area

Area:

5,000 s.f.

Scope:

Building Repositioning

Visual Identity

Environmental Graphics

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Blinker Branding

Shady Grove Road Marketing Suite

Blinker Branding was tasked with creating a design package, including a logo, monument sign, amenities wayfinding graphics and environmental marketing suite graphics for the offices at 15245 Shady Grove Road. The building sits within the popular Washington D.C. Metro Area, which allows for easy access to the various attractions. The client hoped to portray this desirable location to future tenants.

The logo design derived from the building shape with two wings of the building that overlap in the center section. This logo and overlapping of colors style was used on all graphics throughout the building.

When you arrive at the second-floor marketing suite, guests are greeted by a large floor graphic containing the building's new logo, with directionals outlining points of interest and their approximate travel time from the building. Word cloud graphics on two main columns highlight restaurants, shops and conveniences in the area, while the exterior columns highlight each amenity space in the building that the tenants can look forward to utilizing.

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Location:

Boston, MA

Scope:

Brand Development

Visual Identity

Print Collateral

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Blinker Branding

Mullins Management Inc. Brand Identity

A Historic Clocktower Icon

Real Estate Development, Management, and Investment firm with over 30 years of experience in the real estate industry. The clock tower graphic was inspired by the tower at the historic Massachusetts Millis in Maynard, once one of the companies most iconic investment properties. The style of the logo and the finish selection for the business card was primarily driven by this historic icon. A modern san serif font and eye-catching accent edge paired with the traditional color palette of navy red and white allowed us to create a design that was modernized while remaining true to the traditional values of the company and its history.

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